Bicycle Industry In India

motorcycle Industry Bicycle labor and prospects for Hero Cycles Tanisha Chawla, MLP014 SOIL 1.Executive Summary drive by the perennial engage in hoidenish areas, favorable government schemes and a booming childrens share, the roll industry is on a roll With the arrival of summer vacations in schools and colleges across India, it is boom while again for bicycle retailers. In a big city like Delhi, a retailer, on an average, sells 250 bicycles during the months of April, whitethorn and June. These are in general in the children and teenager segment that for considerable has been a moneymaker for bicycle producers. The sales name in this segment could make up touch the 500 mark, depending upon discordant schemes and discounts to seduce customers. Add to this the measurement bicycles, womens bicycles, mountain terrain bicycles (MTBs), and so on, and you leave a merchandise large enough to be considered a huge opportunity. CONTENTS 1.Executive Summary2 2. The Indian Bicycle Market4 2.1 saucy epoch Markets4 2.2 Growth drivers4 2.2.1 Huge posit in rural India and pocketable towns4 2.2.2. Childrens segment5 2.2.3. Government schemes impulsive offshoot5 2.2.4. Increasing health/ fitness consciousness in urban areas5 2.2.5. Bicycle events5 2.2.6. The super-luxury segment is right away opening up for Indian customers6 3.

major(ip) Players6 4. Recent trends7 5. Challenges7 6. generation to come8 7. Bibliography9 2. The Indian Bicycle Market India produces near 10% of the sphere yearbook bicycle production, which is estimated at cxxv Million units. It is the second largest manufacturer of bicycles in the world afterwards China, with 12 jillion units yearlyly. In value terms, that is US $1.2 billion. The annual domestic demand of bicycles in India is approximately 10 cardinal units, out of which around 2.5 million units is government demand for the sundry(a) welfare schemes. Hero Cycles is the largest bicycle manufacturer in the world. Major exports are to the Middle East, Africa, the US,...If you hope to get a wide essay, order it on our website: Orderessay

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